Move over Fort Lauderdale. St. Petersburg is on a mission to become Florida’s gay tourism capital.
Monthly reports and surveys by Visit St. Petersburg-Clearwater show the Sunshine City could already be on its way: 4.1 percent of respondents in the May 2018 profile identified as LGBTQ, meaning lesbian, gay, bisexual, transgender or queer/questioning. That may seem like a small percentage, but it equals roughly 18,000 visitors.
Those numbers aren’t being ignored — by the city nor by outside businesses looking to serve that segment of the market.
“You’re starting to hear people say, ‘Oh, have you been to St. Pete yet?’” said Robert Geller, who’s the marketing director of a new LGBTQ travel site launching in Tampa Bay. “It’s a place of such discovery.”